AI Insights · Timothy · April 2022
Top 5 Educational Games in the UK: Q1 2022 Performance
Explore the performance of the top 5 educational games in the UK for Q1 2022, including trends in weekly downloads, revenue, and active users.
During the first quarter of 2022, the top five educational games in the United Kingdom exhibited varied performance metrics across downloads, revenue, and active users. Here’s a detailed look at their trends:
Reading Eggs - Learn to Read from Blake eLearning saw a gradual increase in weekly revenue, peaking at approximately $59.4K in the last week of February. Weekly downloads were highest at 7.9K in mid-February but showed a declining trend towards the end of March, reaching around 4.6K. The app maintained a steady number of weekly active users, starting at 47.8K and ending at 56.1K.
Kiddopia - Kids Learning Games by Kiddopia, Inc. had fluctuating weekly revenue, with a peak of $29K in the last week of February. Downloads were highest at the start of January with over 9K, but gradually decreased to around 3.2K by the end of March. Active users remained fairly consistent, starting at 90.4K and ending at 83.5K.
Lingokids - Play and Learn from Monkimun Inc. noted a peak in weekly revenue at $29K at the end of February. Downloads were most notable in the first week of January at 16K, but showed a significant decline to approximately 5.2K by the end of March. Active users saw a peak in the first week of January at 23.3K, tapering off to around 14.5K by the end of the quarter.
ABCmouse: Reading & Math Games by Age of Learning, Inc. showed an increase in weekly revenue, peaking at $11.9K at the end of February. Downloads exhibited a steady growth, peaking at 4.8K in early March. Active users steadily increased from 28.3K at the start of January to 39.2K by mid-March, before slightly declining to 38.2K at the end of the quarter.
MindPal - Brain Training Games by Elektron Labs Inc. experienced its highest weekly revenue at $8K at the end of January. Downloads were mostly stable, ranging between 4.5K and 6.4K. Active users remained relatively consistent, starting at 61.7K and ending at 57.1K.
These insights provide a snapshot of how these top educational apps performed in the UK during Q1 2022. For more detailed data and further insights, visit Sensor Tower.
